Hi, today I’m reviewing Build the Damn Thing by Kathryn Finney. She recently spoke at the Howard County Library, and I attended by Zoom. In any case I thought it was interesting because it’s about how to start a successful business if you’re not a rich white guy, and I’m not a rich white guy. So I thought this would be the perfect book for me to read. And in many ways, this is absolutely the perfect book for me to read.
Lessons Learned From Seth Godin: Part Five

Looks like I’m going to keep this “lessons learned series” going for a bit. Maybe for a year or so or until I get bored with doing it.
In any case, here are some of my takeaways from reading Seth Godin’s blog.
Book Distribution Was Always the Issue

Remember what I wrote about print-on-demand (or POD) publishing?
It doesn’t take a genius to realize why ebooks became so popular (and how Amazon built an empire, based on authors’ years of rejections getting screwed by publishers and others frustrations with matters like distribution and marketing) among authors who decided to bypass the traditional publishing route. It’s relatively cheap (depending on your tolerance for bad covers and poor editing) and it’s easy as can be.
But when it comes to print books, you need to know a few things.